ITN
Online Media
ITN
itn.co.uk
Online Media

ITN is an award-winning factual content producer specializing in broadcast news, documentaries, sports, corporate, and educational video production. Founded in 1955 and headquartered in London, ITN delivers industry-specific news programs and commercial productions with a focus on truthful storytelling. The company serves a diverse audience through digital syndication and broadcast journalism, employing between 501 and 1,000 professionals globally.

PR target profile

Reach ITN with the right story.

ITN is a online media with 170 journalists in the Presscloud database. The newsroom mainly covers Food & Beverage, Interior & Home Decorating, Lifestyle, Politics and government. Your best shot is a personal pitch that builds on what a journalist recently published.

itn.co.uk has 170 tracked journalists across 4 newsrooms. That makes it a useful outlet to consider if your story fits an online news environment and can be matched clearly to one of the known editorial areas.

Presscloud tracks 170 journalists at ITN, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.

Search traffic origin
Where the search traffic comes from
84%
United Kingdom
United Kingdom 84%
India 4%
United States 3%
Other 8%

Estimated share of organic search traffic by country.

Outlet at a glance
170
journalists tracked
10.5K
estimated website visitors per month
Company details
Founded 1955
Headquarters London
Employees 501-1,000 employees
Editorial structure

170 journalists, spread across the various editorial teams

The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.

View individual journalists →
Food & Beverage
27
journalists
Interior & Home Decorating
1
journalists
Lifestyle
1
journalists
Politics and government
1
journalists

What ITN covers

itn.co.uk has 4 known newsrooms in the data, including Food & Beverage, Interior & Home Decorating, Lifestyle, and Politics and government. With minimal source material available, the safest approach is to align your pitch to the outlet’s online format and one of these identified editorial areas.

Beats the editorial team relies on

What is a beat? Read the glossary explainer

Consumers
Lifestyle
Politics and government
Consumer interior media
Government
Politics

How to pitch successfully to ITN

Pitch itn.co.uk with a clear, news-ready angle that fits an Online Media outlet and maps directly to a known newsroom or beat. Keep your subject line specific, explain why the story matters now, and tailor the framing to areas such as Food & Beverage, Interior & Home Decorating, Lifestyle, or Politics and government when relevant. If your story does not clearly fit one of those areas, refine the angle before outreach.

What is a pitch? Read the glossary explainer

Pitch checklist
Match the story to a known newsroom or beat
Use a clear subject line with the news angle
Lead with the most relevant fact or announcement
Explain why the story matters now
Keep the pitch short and easy to scan
Tailor the wording to an online media audience
Reach the journalists of ITN with Presscloud
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FAQ

Frequently asked questions about ITN

Answers to the most common questions. Missing something? Contact us.

To send a press release to itn.co.uk, start with a targeted pitch that matches the outlet’s known editorial areas and online format. Presscloud helps you build a relevant media list and send a personalized pitch to the right contacts.
If you want editorial attention from itn.co.uk, use a press release or a concise news tip rather than a general contact request. Presscloud helps you identify relevant editorial contacts and approach them with a focused PR pitch.
To improve your chances of coverage in itn.co.uk, pitch a story with a clear news angle that fits a known editorial area such as Food & Beverage, Interior & Home Decorating, Lifestyle, or Politics and government. Relevance and timing matter more than sending a generic release.
The available data links itn.co.uk to Food & Beverage, Interior & Home Decorating, Lifestyle, and Politics and government. The listed beats also include Consumers, Consumer interior media, Government, and Politics.
No audience reach figure is provided in the available data for itn.co.uk. What is confirmed is that the outlet has 170 tracked journalists across 4 newsrooms.
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79,894 journalists in our database · 52,752 publications achieved by customers