VPRO
Television Network · Radio Program
VPRO
www.vpro.nl
Television Network

VPRO is a Dutch public broadcasting organisation founded in 1926 that produces radio, television and digital content, focused on original and thought-provoking stories and ideas that enrich the world. VPRO serves a diverse audience interested in cultural and innovative media, and also operates digital theme channels, an interactive website and organises cultural activities for its members. With a strong emphasis on creative and impactful storytelling, VPRO is a major player in the public media landscape of the Netherlands.

PR target profile

Reach VPRO with the right story.

VPRO is a television network with 52 journalists in the Presscloud database. The newsroom mainly covers Music, TV & Films, Culture & events, Fit & healthy. Your best shot is a personal pitch that builds on what a journalist recently published.

VPRO has 52 tracked journalists across 12 editorial teams. That makes the outlet relevant if you have news that fits a public broadcaster and the well-known editorial domains, such as culture, media and other specialist topics within the available teams.

Presscloud tracks 52 journalists at VPRO, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.

Search traffic origin
Where the search traffic comes from
97%
Netherlands
Netherlands 97%
Other 3%

Estimated share of organic search traffic by country.

Outlet at a glance
52
journalists tracked
105.7K
estimated website visitors per month
Company details
Founded 1926
Headquarters Hilversum, noord holland
Employees 201-500 employees
Past 30 days
10
articles tracked by Presscloud
Editorial structure

52 journalists, spread across the various editorial teams

The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.

View individual journalists →
Music
18
journalists
TV & Films
17
journalists
Culture & events
9
journalists
Fit & healthy
8
journalists
Books
6
journalists
Politics and government
4
journalists
Entertainment
4
journalists
Education
3
journalists

What VPRO covers

VPRO has 12 editorial teams and in this dataset is demonstrably linked to teams such as Music, TV & Film, Culture & Events, Fitness & Health and Books. Politics and Government, Entertainment, Education, Pets/Animals, Science, Lifestyle and Children are also known as editorial categories.

Beats the editorial team relies on

What is a beat? Read the glossary explainer

How to pitch successfully to VPRO

Pitch VPRO with a clear story that logically fits the outlet type Television Network and Radio Programme and the known editorial teams in the data. Choose one clear angle, make it immediately clear why your news is relevant to, for example, Music, TV & Film, Culture & Events, Books or another suitable team, and do not send a broad general mailing without a clear match.

What is a pitch? Read the glossary explainer

Pitch checklist
Make sure your topic matches a known editorial team
Choose one clear angle per pitch
Explain the news in the first few lines
Make clear why it fits VPRO
Add only relevant facts and context
Use a targeted press list instead of a broad mailing
Reach the journalists of VPRO with Presscloud
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FAQ

Frequently asked questions about VPRO

Answers to the most common questions. Missing something? Contact us.

A press release to VPRO works best if you aim it at the most suitable editorial team and keep the angle sharp. With Presscloud, you can build a targeted press list and send your pitch personally to relevant contacts at VPRO.
A news tip for VPRO should be short, concrete and editorially relevant. Use a clear subject line, explain the news in a few sentences and direct your approach to the team that best fits your topic.
Yes, but a press question is different from a general contact request or reader question. If you want to submit news or a story, a targeted press pitch to the relevant editorial team works better than a general message.
You increase your chances with VPRO by linking your story to a specific editorial team and tailoring it for a public broadcaster context. A short, relevant pitch with clear news value helps more than a general introduction.
Based on the available data, editorial teams and beats such as Music, TV & Film, Culture & Events, Books and Entertainment are known. Other known editorial teams in the dataset may also be relevant if your news matches them in substance.
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79,894 journalists in our database · 52,752 publications achieved by customers