100% NL is a leading Dutch commercial radio station specializing in contemporary Dutch music, featuring artists like Nielson, Miss Montreal, and Guus Meeuwis. Targeting a broad national audience with over 1.2 million weekly listeners, it offers a multi-platform presence including radio, TV, digital content, events, and a magazine. Established in 2006 and headquartered in Naarden, 100% NL is recognized for its strong branded content opportunities and collaboration with Talpa Media Solutions for advertising.
Reach 100% Nl with the right story.
100% Nl is a radio program with 2 journalists in the Presscloud database. The newsroom mainly covers Music. Your best shot is a personal pitch that builds on what a journalist recently published.
100% Nl is worth pitching when your news has a clear music angle for a Dutch radio audience. It can be relevant for artists, labels, promoters, events, and brands with stories that connect naturally to music and on air relevance.
Presscloud tracks 2 journalists at 100% Nl, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.
2 journalists, spread across the various editorial teams
The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.
What 100% Nl covers
100% Nl has a Music desk. That means your outreach should match a radio format and fit a clearly music related story for the Dutch market.
Beats the editorial team relies on
What is a beat? Read the glossary explainer
How to pitch successfully to 100% Nl
Pitch 100% Nl with a concise, music focused story that works for a Dutch radio program. Keep your angle clear from the first line. Explain why the news matters now, why it fits a radio audience, and how it connects to the Music desk. If your story involves talent, a release, a collaboration, an event, or branded activity, make the music relevance explicit and keep supporting materials easy to scan.
What is a pitch? Read the glossary explainer
Frequently asked questions about 100% Nl
Answers to the most common questions. Missing something? Contact us.
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