De Morgen
Newspaper · Magazines · Online Media
De Morgen
demorgen.be
Newspaper

De Morgen is a Belgian Dutch-language daily newspaper targeting a young, highly educated audience seeking in-depth, high-quality news coverage. It offers broad editorial focus including general news, domestic and international politics, culture, finance, and sports, known for its critical and analytical approach. Notable for its modern, award-winning visual design, De Morgen combines a fresh, engaging style with thorough reporting.

PR Target Profile

Reach De Morgen with the right story.

De Morgen is a newspaper with 180 journalists in the Presscloud database. The newsroom mainly covers Politics and government, National Media, Culture & events, Lifestyle. Your best shot is a personal pitch that builds on what a journalist recently published.

De Morgen is a leading Belgian media outlet. Below you can read what the editorial team covers and how your news can be featured.

Presscloud tracks 180 journalists at De Morgen, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.

Outlet snapshot
180
journalists tracked
83.5K
estimated reach
14.3K
website visitors per month
Past month
362
articles published in this outlet
Editorial structure

180 journalists, spread across the various editorial teams

The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.

View individual journalists →
Politics and government
72
journalists
National Media
70
journalists
Culture & events
47
journalists
Lifestyle
21
journalists
Tech and ICT
18
journalists
Entertainment
17
journalists
Art & Design
15
journalists
Economy and Finance
13
journalists

What De Morgen covers

De Morgen reports on a wide range of social topics. Stories with news value, a unique angle, or strong substantiation have the best chance of being placed.

Beats the editorial team relies on

What is a beat? Read the glossary explainer

Politics and government
National Media
Culture & events
Lifestyle
Tech and ICT
Entertainment

How to pitch successfully to De Morgen

Email the specific journalist personally instead of the general editorial address. Start with clear news value, explain why this is relevant now, and provide sources for depth.

What is a pitch? Read the glossary explainer

Pitch checklist
✓ Personally addressed to journalist
✓ News value in the first two sentences
✓ Minimum 48-hour lead time
✓ Verifiable sources mentioned
✓ No marketing language
✓ Concrete follow-up suggestion
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FAQ

Frequently asked questions about De Morgen

Answers to the most common questions. Missing something? Contact us.

Start with a story that has news value or a unique angle. Pitch directly to the right journalist and count on at least 48 hours of lead time. Bigger stories can take a few weeks.
The editorial team of De Morgen writes about Politics and government, National Media, Culture & events, Lifestyle, among other topics. Stories with demonstrable news value within these themes have the best chance of placement.
The estimated reach of De Morgen is 83.5K people. The website also draws about 14.3K visitors per month.
A short, personal pitch with the core message in the first two sentences works better than a generic press release. Send your press release as a link or attachment, not as the main text of the email.
Check which editorial desk covers your topic and find the journalist who writes about it. The editorial breakdown above shows how many journalists Presscloud tracks per desk, so you can pitch the right person instead of emailing the general newsroom address.
Reaching out to journalists is free: you earn coverage with a strong story, not with budget. With Presscloud you build your press list, write your press release and send it straight to the right journalists. You can try it free for 14 days, no credit card needed.

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79,894 journalists in our database · 52,752 publications achieved by customers