After a period full of creative and striking submissions, the moment has arrived: the shortlist for the PR Audience Award 2025 has been officially announced.
High Diversity
In recent weeks, submissions have been pouring in. From clever PR stunts to campaigns that perfectly tapped into current events, culture, and emotion, the diversity and quality were high. What makes this first edition particularly special is that not only established names made an impression, but also challengers and innovators have made a strong showing (as we delved into in a previous blog).
A careful selection was made from all the submissions of PR campaigns and stunts that stood out in terms of creativity, impact, news value, and execution. The shortlist thus forms a strong reflection of what is currently happening within the PR landscape: fast, creative, relevant and increasingly driven by smart insights and social engagement.
The Voting Booths Are Now Open
The public now has the floor. Starting today, you can vote for both the favorite PR campaign and stunt. Until May 15, everyone has the chance to cast their vote and thus directly influence the final winners.
For the nominees, an important phase begins. Activating their network, sharing the nomination, and creating visibility can make the difference. PR does not stop at the campaign itself; the momentum afterward is also crucial.
Announcement of Winners
The winners of the Gouden Veer and the Gekke Geit will be announced on May 18. Until then, it remains exciting which campaigns will gather the most votes and ultimately be crowned the winners of the PR Audience Award 2025.
Would you like to help your favorite campaign win? Cast your vote now and help decide who will win the PR Audience Award 2025.