A\J (alternativesjournal.ca) is a Canadian media outlet focused on environmental issues, serving as Canada's environmental voice. It targets readers interested in sustainability, ecological news, and environmental policy. The publication is recognized for its commitment to informing and engaging the public on environmental topics.
Reach A\J with the right story.
A\J is a online media with 2 journalists in the Presscloud database. The newsroom mainly covers Sustainability. Your best shot is a personal pitch that builds on what a journalist recently published.
A\J is worth pitching when your story fits a sustainability angle in the United States. It can be relevant if you have clear, timely news tied to sustainability and a strong fit for an online media outlet.
Presscloud tracks 2 journalists at A\J, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.
2 journalists, spread across the various editorial teams
The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.
What A\J covers
A\J has a tracked newsroom desk called Sustainability. The outlet also has tracked coverage linked to Energy, so your pitch should match that desk and subject area clearly.
Beats the editorial team relies on
What is a beat? Read the glossary explainer
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Sustainability
How to pitch successfully to A\J
Pitch A\J with a concise, timely story that clearly fits Sustainability and, where relevant, Energy. Keep your angle specific. Explain why the news matters now, why it suits an online media outlet, and what makes it useful or distinctive for this desk. A focused press release or email pitch is more helpful than a broad company overview.
What is a pitch? Read the glossary explainer
Pitch checklist
- Match the story to Sustainability
- Use an Energy angle only if it is central
- Lead with the news, not your brand
- Keep the pitch concise and timely
- Show why the story fits an online media outlet
- Include clear supporting facts and materials
Frequently asked questions about A\J
Answers to the most common questions. Missing something? Contact us.
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