Somethin’ Else, part of Sony Music Entertainment, is a content company specializing in creating hit podcasts and radio shows with a global reach, operating production teams in the US and UK. Established in 1991 and headquartered in London, they focus on content strategy, creative production, and distribution across multiple platforms, serving diverse audiences worldwide. With a workforce of 51-200 employees, Somethin’ Else emphasizes audience engagement through award-winning audio and media content.
Reach Somethin' Else with the right story.
Somethin' Else is a online media with 6 journalists in the Presscloud database. The newsroom mainly covers Food & Beverage. Your best shot is a personal pitch that builds on what a journalist recently published.
Somethin' Else is worth pitching when your story suits an online media outlet focused on audio content in the United Kingdom. If your news can support podcast, radio or audience facing content and has a clear consumer angle, it may be relevant to this title.
Presscloud tracks 6 journalists at Somethin' Else, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.
6 journalists, spread across the various editorial teams
The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.
What Somethin' Else covers
Somethin' Else covers Consumers through its Food & Beverage desk. The known editorial structure points to a focused newsroom, so your pitch should match that desk closely and make the consumer relevance clear.
Beats the editorial team relies on
What is a beat? Read the glossary explainer
How to pitch successfully to Somethin' Else
Pitch Somethin' Else with a clear idea that fits its role as an online media brand and aligns directly with Food & Beverage. Keep your angle simple, timely and easy to use in audio led or digital content. A strong pitch will explain the consumer relevance quickly, show why the story belongs with this desk, and give usable material such as a concise spokesperson offer, clear talking points or other assets that help a newsroom assess the idea fast.
What is a pitch? Read the glossary explainer
Frequently asked questions about Somethin' Else
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