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publish.
Insights, cases, and analyses from the world of PR - from news hook to publication.
New, Newer, Newest in Presscloud
Discover the latest Presscloud updates: easier contact uploads, AI image generation, the Newsfeed, PR Academy filters, and more accurate analytics.
Platform News
NEW: the Newsfeed
The brand new Newsfeed creates a PR agenda specifically for your company with possible news hooks, a kind of in-house PR consultant that precisely tells you where your PR opportunities lie.
Platform News
Rebranding: Presscloud US
Presscloud is not only active in the Netherlands and Belgium, but now also in the UK and the US. Regarding the latter region, we have conducted a rebranding. An overview!
Platform News
What's new in Presscloud
We've built all sorts of new features in the platform again. To inform you as a user and help you make the most of it, we have written this blog. Enjoy reading!
Platform News
All Presscloud tools in one overview
A new year has begun. We now bundle so many PR tools in one platform (including AI press releases, journalist database, Personalised Pitches) that an overview is required!
Platform News
New: Personalised Pitches
Presscloud is growing rapidly! Starting today, users can send personalised pitches to journalists.
Platform News
New: Tags for Own Contacts
From now on, you can add tags to your own contacts, making it even easier to organize and manage your CRM for PR. Courtesy of Presscloud!
Platform News
Presscloud celebrates its 5th anniversary!
A wonderful anniversary, but also a big thank you to those who made it possible: you! In this overview, we look back on how our users made us smarter than we were.
Platform News
Introducing 'Annie', the first interactive AI copywriter
Meet the latest addition to the Presscloud team: Annie. The first interactive, personalized AI copywriter. The tool to directly see what can be improved when writing a press release!
Platform News
New features of June '25
We try to continue innovating constantly. This month, too, our development team has been busy. We're quite proud of the progress made, so here's an overview!
Platform News
New: the Smart Search Bar
Presscloud launches the Smart Search Bar: the intelligent search function that makes PR more relevant and effective. Quickly find journalists who recently wrote about your topic.
Platform News
Presscloud's new partnerships
Presscloud continues to grow and is establishing a number of new partnerships along the way. After all, together you get further! In this blog, we highlight 3 new partnerships.
Platform News
New interface: campaigns
A new day, a new interface. This time, starting a new campaign has been completely revamped to improve the user experience.
Platform News
Presscloud in top 250 of Dutch AI tools
Presscloud has been included in the top 250 AI tools of the Netherlands according to the Dutch AI Report 2025 — a confirmation of the platform's growth.
Platform News
New: French features
Une magnifique surprise: Presscloud is now available in French! Read on for all the details.
Platform News
The complete PR process
Presscloud's complete PR process offers everything you need for a successful PR campaign: from brainstorming sessions and writing your press release, to distribution and monitoring results.
Platform News
The ABCs of Presscloud
In this new blog, we outline the 'ABCs of Presscloud,' associating each letter of the alphabet with a word related to us, as well as the world of PR itself.
All about PR
Practical guides and manuals - from press release to publication.
What is PR?
The basics of Public Relations in 6 minutes.
Writing Press Releases
From hook to headline: write as an editor reads.
Sending press releases
Timing, target audience, follow-up. That's how you land in the inbox.
Free Publicity
Attention without an advertising budget. What still works?
Approaching Journalists
How to make contact without being spam.
Publicity
Build visibility that sticks.
What others are saying about us
"The PR software from Presscloud is easy to use and the PR tips are handy. Thanks to Presscloud, you have control over the success of your PR campaigns."
"Just one hour after we sent out the message via Presscloud, we were already called by Editie NL!"
"Since we started using Presscloud, we reach a lot more media and can track much better who picks up our articles and what does/does not work."
All the tools you need to get into the media.
Personal Newsfeed
A personal feed filled with news hooks your brand can leverage
Personalized Pitches
AI-generated, personalized email introductions per journalist
Presscloud AI Generator™
Need a topic? Outsource your press release? Write it in a jiffy.
Presscloud AI Press Lists™
Smart press lists & recommendations based on your press release
Newsroom
A page where the press can find all information about your company.
Media Database
All relevant journalists from newspapers, radio, TV and online media
PR CRM
Import and manage your own contacts and filter for relevance
Media Monitoring
Know which media your press releases are published in
Start working with PR?
Try Presscloud free for 14 days and discover how easy PR can be.