Read, learn,
publish.
Insights, cases, and analyses from the world of PR - from news hook to publication.
Crafting the Perfect Press Release
Best Practices for Distributing Your Press Release: A Startup's Guide
What is the best day to distribute a press release?
How to Utilize Press Releases for Your Content Marketing Strategy?
Using press releases to elevate your content marketing strategy
Press Release Formatting Tips
When drafting a press release, follow the basic rules. Additionally, the layout is also crucial. Presscloud offers tips on press release formatting.
Mastering Niche Market PR: Crafting Impactful Press Releases for Startups
Discover how to use Niche Market PR and Targeted Press Releases to captivate and engage your audience
Four Examples of Inspiring Content
Informative content isn't the only type that scores. In this blog, you'll read how to make the news with inspiring content. These four examples of inspiring content will get you started.
Thought leadership: Words and Deeds
The trade journal Communication has published a book on Thought Leadership. What can we learn from thought leadership experts? It's a matter of words and deeds.
Six Experts on the Value of PR
From PR agencies to authors of marketing books: many experts have shared their thoughts on the value of PR.
Why Practical Content is 'Contagious'
In the book Contagious, Jonah Berger explains why certain brands and ideas become well-known and others don't. Discover why practical content can be newsworthy.
Thanks to Sustained PR, Tentoo Was Invited by Nieuwsuur
Tentoo's PR strategy had an almost laser-like focus. The lesson: be a big fish in a small pond.
Speak Out About the Future of Your Industry
It pays to formulate a vision about your industry. By speaking out about the future of the sector, you position yourself as a thought leader and create newsworthiness.
PR Contributes to the Digital Power of Companies
As a company, you are in the relationship economy. In this new reality, building and maintaining a relationship with fans and customers is of utmost importance.
Should every brand engage in the BLM discussion?
An increasing number of consumers expect companies to engage in socially responsible entrepreneurship. Should brands make their voices heard in the Black Lives Matter discussion?
HoneyDew puts museum webshop in the spotlight with clever PR campaign
HoneyDew launches museum webshop with a clever PR campaign using Presscloud's PR software, achieving free publicity for the Dutch Museum Gift Shop
Three Tips from a PR Guru
If this blog is a cookbook for free publicity, allow me to share a few secret recipes from some top chefs.
Telegraaf, Hart van Nederland, BNR, Sprout, and more: Media Devoured the Story of EventInsight
In this article, Bas Krijsman, founder of EventInsight, discusses how the company scored attention in the national press thanks to Presscloud
Case Study: How Barqo Leverages PR During the COVID-19 Crisis
With handy PR tools from Presscloud, interviewed the same day on RTL EditieNL
How Observations and Opinions Become Newsworthy
Some insights, observations, or opinions are newsworthy. In this blog, you will read how to make the news with them.
How to Launch a Comparison Website or Platform
From veterinarians to real estate agents: comparison websites and platforms have become available for many services. In this article, you'll learn how to launch such a business through PR.
Don't be a RUMAG: How PR Works in Times of Corona
The news has been dominated by the coronavirus for weeks. How do you stay relevant as a brand during this crisis?
All about PR
Practical guides and manuals - from press release to publication.
What is PR?
The basics of Public Relations in 6 minutes.
Writing Press Releases
From hook to headline: write as an editor reads.
Sending press releases
Timing, target audience, follow-up. That's how you land in the inbox.
Free Publicity
Attention without an advertising budget. What still works?
Approaching Journalists
How to make contact without being spam.
Publicity
Build visibility that sticks.
What others are saying about us
"The PR software from Presscloud is easy to use and the PR tips are handy. Thanks to Presscloud, you have control over the success of your PR campaigns."
"Just one hour after we sent out the message via Presscloud, we were already called by Editie NL!"
"Since we started using Presscloud, we reach a lot more media and can track much better who picks up our articles and what does/does not work."
All the tools you need to get into the media.
Presscloud AI Generator™
Need a topic? Outsource your press release? Write it in a jiffy.
Presscloud AI Press Lists™
Smart press lists & recommendations based on your press release
Newsroom
A page where the press can find all information about your company.
Media Database
All relevant journalists from newspapers, radio, TV and online media
PR CRM
Import and manage your own contacts and filter for relevance
Media Monitoring
Know which media your press releases are published in
Start working with PR?
Try Presscloud free for 14 days and discover how easy PR can be.