PR has never been more opportune than it is now
There are two developments that make PR more promising than ever before. Discover why PR is becoming an increasingly popular part of the marketing mix.read more
Thought leadership: Words and Deeds
The trade journal Communication has published a book on Thought Leadership. What can we learn from thought leadership experts? It's a matter of words and deeds.read more
Six Experts on the Value of PR
From PR agencies to authors of marketing books: many experts have shared their thoughts on the value of PR.read more
Spokespersonship: The Five Most Common Mistakes During an Interview
A lot can go wrong during an interview. I'm not telling you this to scare you, but to make sure you prepare for the worst that can happen. Don't fall into these pitfalls.read more
Find All Your Publications with Clipit
Presscloud has entered into a collaboration with Clipit. This ensures that you won't miss any publication.read more
Why Practical Content is 'Contagious'
In the book Contagious, Jonah Berger explains why certain brands and ideas become well-known and others don't. Discover why practical content can be newsworthy.read more
About the Spokesperson
There are companies that ponder over who should be their voice. Whether it's possible or advisable to have multiple people represent them in the media. This article explains the ins and outs of this.read more
Thanks to Sustained PR, Tentoo Was Invited by Nieuwsuur
Tentoo's PR strategy had an almost laser-like focus. The lesson: be a big fish in a small pond.read more
Speak Out About the Future of Your Industry
It pays to formulate a vision about your industry. By speaking out about the future of the sector, you position yourself as a thought leader and create newsworthiness.read more
PR Contributes to the Digital Power of Companies
As a company, you are in the relationship economy. In this new reality, building and maintaining a relationship with fans and customers is of utmost importance.read more
How to Conduct Research Within a Specific Target Group
Looking for content relevant to a business trade journal? Consider research within a specific target group to create newsworthiness for trade journals.read more
Should every brand engage in the BLM discussion?
An increasing number of consumers expect companies to engage in socially responsible entrepreneurship. Should brands make their voices heard in the Black Lives Matter discussion?read more
Nine Examples of Successful Press Releases
You want to get started with PR. But you're looking for inspiration to write a press release. That's why in this blog, you'll find nine examples of successful press releases.read more
HoneyDew puts museum webshop in the spotlight with clever PR campaign
HoneyDew launches museum webshop with a clever PR campaign using Presscloud's PR software, achieving free publicity for the Dutch Museum Gift Shopread more
How to Create a Press List
You want to reach the media to claim a thought leadership position. For that purpose, a good press list is indispensable. These three tips will help you with that.read more
How to Engage with PR
The tie-in is a well-known phenomenon in the world of PR. Brands respond to an event or another entity and thus create news themselves.read more
Three Tips from a PR Guru
If this blog is a cookbook for free publicity, allow me to share a few secret recipes from some top chefs.read more
When Should I Send a Press Release?
One of the most frequently asked questions by companies wanting to tackle their own PR is as follows: when should I send a press release to editorial offices? Find out here.read more
Telegraaf, Hart van Nederland, BNR, Sprout, and more: Media Devoured the Story of EventInsight
In this article, Bas Krijsman, founder of EventInsight, discusses how the company scored attention in the national press thanks to Presscloudread more
How to Set Up a PR Calendar
You now have an idea of all types of PR content. In this article, you'll discover how to create a PR calendar.read more
Silos Hinder Effective Marketing
One of the issues that marketers and sales professionals often experience? It's difficult to collaborate with the communications department. This can and should be improved.read more
Hear it from someone else
What others are saying about us
Head of Marketing at Orderchamp
"The PR software from Presscloud is easy to use and the PR tips are handy. Thanks to Presscloud, you have control over the success of your PR campaigns."
Co-founder of Barqo
"Just one hour after we sent out the message via Presscloud, we were already called by Editie NL!"
CEO of Mijnverkoopmakelaar.nl
"Presscloud taught me how to write a good press release. The tips and tricks from Presscloud really helped me to get the attention of the public!"
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