PR Academy | Presscloud

Articles

20-11-2024

How to build a strong online reputation with PR

Building a strong online reputation with PR requires consistent communication, actively monitoring feedback, and collaborating with influential partners.

18-11-2024

What news is suitable for a press release?

Not all news is suitable for a press release. In this blog, learn how to determine if your news is valuable enough for the media and when it might be better not to send a press release.

13-11-2024

Combining Presscloud's database & your own contacts

On our platform, you can combine your own, trusted contacts with our immense, yet unknown database for the best possible press list. The best of both worlds!

11-11-2024

How does Presscloud help with my PR ambitions?

Presscloud is called 'the all-in-one PR platform'. Such a name suggests that the platform can help you with your PR ambitions. But how exactly? And in what ways does it not?

06-11-2024

Tips for holding successful press conferences

Discover how to organize a successful press conference by setting clear goals, choosing the right timing, preparing speakers well, and using compelling visuals.

04-11-2024

Dutch media vs. foreign media

Dutch media differ from foreign media, such as American media, on various fronts. For an effective PR strategy, you need to tailor your approach to these cultural differences.

30-10-2024

The impact of social media on modern PR strategies

Social media has reshaped PR, enabling real-time interaction, crisis management, and trend engagement. Discover how platforms like Presscloud can help.

28-10-2024

PR for startups: how to make an impact?

To make an impact with PR as a startup, focus on telling a compelling story, targeting niche media, and building authentic relationships with journalists.

23-10-2024

How to keep your PR strategy fresh and innovative?

Keep your PR strategy fresh by tapping into trends, using new formats like video, and regularly analyzing results. Innovation and creativity are crucial.

21-10-2024

Presscloud packages: all the options

At Presscloud, we strive to meet the wishes of our users as closely as possible. For this reason, we have put together several packages. We highlight them in this blog!

16-10-2024

Case: De Vakantiebank

As the number of Presscloud users rises, so do the number of success stories. Normally, we don't boast about it, but we'd like to highlight The Vakantie Bank.

14-10-2024

Record number of new accounts: what does that mean?

August and September were record months in terms of newly created accounts on Presscloud. That's great! In this blog, we shed some light on it.

09-10-2024

Local vs. national PR: what is the best approach?

Local PR helps businesses build a strong bond with their immediate surroundings, while national PR ensures broad visibility and more credibility. The right choice? Read on!

07-10-2024

PR for non-profit organizations: special challenges and solutions

Non-profits face unique PR challenges such as limited resources and visibility. Discover how effective storytelling and transparent communication can strengthen your organization.

02-10-2024

Use data analysis for a better PR strategy

Enhance your PR strategy with data analysis: set clear goals, collect and analyze relevant data, continuously optimize your approach, and monitor performance for more effective results.

30-09-2024

How to handle negative publicity

Negative publicity can be damaging to your business. Learn how to respond calmly, transparently, and solution-oriented to restore trust, strengthen your image, and minimize damage.

25-09-2024

PR strategies for the fashion industry

Elevate your fashion business with effective PR strategies: craft an engaging brand story, collaborate with influencers, organize events, use visual storytelling, and leverage social media.

23-09-2024

How to: writing the accompanying email for your press release

A good covering mail to a press release attracts the attention of journalists. In this blog, we share 3 methods for sending an accompanying mail.

18-09-2024

The use of video in your PR strategy

In this blog, you will learn how to use videos effectively to strengthen your PR strategy, from product demonstrations to interviews and live broadcasts, for better brand engagement.

16-09-2024

How to build long-lasting relationships with journalists

Build sustainable relationships with journalists by consistently offering relevant, reliable, and valuable content. Discover practical tips for a strong, professional bond.

11-09-2024

The importance of crisis communication in PR

Crisis communication is crucial for PR, especially in times of emergency like 9/11. Discover how companies can establish and execute an effective crisis plan with a human-oriented approach.

Hear it from someone else

What others are saying about us

Sebastiaan Smits

Head of Marketing at Orderchamp

"The PR software from Presscloud is easy to use and the PR tips are handy. Thanks to Presscloud, you have control over the success of your PR campaigns."

Thijs Janssen

Co-founder of Barqo

"Just one hour after we sent out the message via Presscloud, we were already called by Editie NL!"

Antoine Steenkamer

CEO of Mijnverkoopmakelaar.nl

"Presscloud taught me how to write a good press release. The tips and tricks from Presscloud really helped me to get the attention of the public!"

All the tools you need to get into the media.

Presscloud AI Generator™

Need a topic? Outsource your press release? Write it in a jiffy.

Presscloud AI Press Lists™

Smart press lists & recommendations based on your press release

Newsroom

A page where the press can find all information about your company.

Media Database

All relevant journalists from newspapers, radio, TV and online media

PR CRM

Import and manage your own contacts and filter for relevance

Media Monitoring

Know which media your press releases are published in

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