Articles

10-02-2025
How long should a press release be?
How long should a press release be? In this blog, learn how to write a powerful press release that captures the attention of journalists.
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05-02-2025
How to adjust your PR strategy in tough economic times
Learn how to adjust your PR strategy during tough economic times. Focus on value, show empathy, strengthen media relationships, and use data to increase your visibility and build trust.
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03-02-2025
How to start with a press release?
Discover how to successfully start with a press release. From writing a powerful headline and introduction to crafting a personal pitch, this blog teaches you everything.
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29-01-2025
How to use podcasts as part of your PR strategy
Learn how to effectively use podcasts as part of your PR strategy. Increase your brand visibility, share your story in a personal way, and attract new audiences with podcasts.
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27-01-2025
Company acquired? Write a press release!
Have you acquired a company? Write a press release to inform media, customers, and stakeholders about this important step.
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22-01-2025
How to use events as part of your PR strategy?
Learn how to optimally use events for your PR strategy: choose the right type of event, generate media attention, and create unique experiences to make your brand visible.
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20-01-2025
PR strategies for launching a new product
A strong PR strategy is crucial for a product launch. Build anticipation with exclusive previews, collaborate with influencers, and use a multichannel approach for maximum impact.
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15-01-2025
How to turn a crisis into an opportunity with PR?
Discover how to turn a crisis into an opportunity with PR by staying calm, reframing the message, communicating proactively, and showcasing the human side of your company.
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13-01-2025
PR and SEO: how do they work together?
PR and SEO work perfectly together: PR ensures media attention and valuable backlinks, improving your online visibility with SEO. Read on to learn all the benefits.
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08-01-2025
How to choose the right angle for your press release
Learn how to choose the right angle for your press release. This blog helps you convey your message powerfully and generate the right media attention.
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06-01-2025
A new year: this year will be your PR year
Make 2025 your PR year! Stop postponing PR and start now by building visibility, brand awareness, and trust. This year is the moment to finally prioritize PR.
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01-01-2025
How to create a strong PR strategy for public companies
A strong PR strategy for public companies ensures transparent communication, consistent messaging, and good relations with financial media.
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30-12-2024
Creating a PR budget for your startup: where to invest
Learn how to set up a PR budget for your startup and where best to invest. Discover how to make your brand visible and strengthen your PR strategy.
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25-12-2024
Difference between PR and marketing: why you need both
PR builds your reputation and credibility, while marketing focuses on direct sales. Together, they form a powerful strategy for growth and brand trust.
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23-12-2024
How businesses can distinguish themselves with PR during the holidays
Learn how companies can stand out during the holidays with smart PR strategies, from creative campaigns and corporate social responsibility to storytelling and social media.
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18-12-2024
Internal communication: why it's important for your PR
Internal communication is crucial for successful PR. It ensures that employees are well-informed and act as brand ambassadors. Read on to learn the beneficial consequences.
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16-12-2024
A quick Presscloud FAQ
We often receive questions from you, our beloved users. Although every question is a little different, there are certain overlaps. Here’s a quick FAQ!
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11-12-2024
The importance of networking for PR professionals
Networking is crucial for PR professionals. By building strong relationships, you increase your chances of media exposure, collaborations, and personal growth.
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09-12-2024
What is a Newsroom?
An online Newsroom is a central place where you gather press releases, news, and media assets for journalists. Discover how a well-organized newsroom strengthens your PR strategy.
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04-12-2024
New product? Write a press release
In this blog, you'll learn how to create an effective press release and get it to the right journalists to make your launch successful.
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02-12-2024
How to ensure your first press release doesn't go unnoticed
Ensure your first press release gets picked up by the media. Use data insights to gauge interest, rewrite if necessary, expand your press list, and follow up personally.
read moreAll the tools you need to get into the media.
Presscloud AI Generator™
Need a topic? Outsource your press release? Write it in a jiffy.
Presscloud AI Press Lists™
Smart press lists & recommendations based on your press release
Newsroom
A page where the press can find all information about your company.
Media Database
All relevant journalists from newspapers, radio, TV and online media
PR CRM
Import and manage your own contacts and filter for relevance
Media Monitoring
Know which media your press releases are published in
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