Articles
01-07-2020
Speak Out About the Future of Your Industry
It pays to formulate a vision about your industry. By speaking out about the future of the sector, you position yourself as a thought leader and create newsworthiness.
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24-06-2020
PR Contributes to the Digital Power of Companies
As a company, you are in the relationship economy. In this new reality, building and maintaining a relationship with fans and customers is of utmost importance.
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24-06-2020
How to Conduct Research Within a Specific Target Group
Looking for content relevant to a business trade journal? Consider research within a specific target group to create newsworthiness for trade journals.
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23-06-2020
Should every brand engage in the BLM discussion?
An increasing number of consumers expect companies to engage in socially responsible entrepreneurship. Should brands make their voices heard in the Black Lives Matter discussion?
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17-06-2020
Nine Examples of Successful Press Releases
You want to get started with PR. But you're looking for inspiration to write a press release. That's why in this blog, you'll find nine examples of successful press releases.
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14-06-2020
HoneyDew puts museum webshop in the spotlight with clever PR campaign
HoneyDew launches museum webshop with a clever PR campaign using Presscloud's PR software, achieving free publicity for the Dutch Museum Gift Shop
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10-06-2020
How to Create a Press List
You want to reach the media to claim a thought leadership position. For that purpose, a good press list is indispensable. These three tips will help you with that.
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03-06-2020
How to Engage with PR
The tie-in is a well-known phenomenon in the world of PR. Brands respond to an event or another entity and thus create news themselves.
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03-06-2020
Three Tips from a PR Guru
If this blog is a cookbook for free publicity, allow me to share a few secret recipes from some top chefs.
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02-06-2020
When Should I Send a Press Release?
One of the most frequently asked questions by companies wanting to tackle their own PR is as follows: when should I send a press release to editorial offices? Find out here.
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31-05-2020
Telegraaf, Hart van Nederland, BNR, Sprout, and more: Media Devoured the Story of EventInsight
In this article, Bas Krijsman, founder of EventInsight, discusses how the company scored attention in the national press thanks to Presscloud
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27-05-2020
How to Set Up a PR Calendar
You now have an idea of all types of PR content. In this article, you'll discover how to create a PR calendar.
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20-05-2020
Silos Hinder Effective Marketing
One of the issues that marketers and sales professionals often experience? It's difficult to collaborate with the communications department. This can and should be improved.
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13-05-2020
How to Approach the Media
You want to reach out to the media to claim a thought leadership position. But how do you ensure you don't ruin that first impression? This blog explains how to approach the media.
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10-05-2020
Case Study: How Barqo Leverages PR During the COVID-19 Crisis
With handy PR tools from Presscloud, interviewed the same day on RTL EditieNL
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06-05-2020
How Observations and Opinions Become Newsworthy
Some insights, observations, or opinions are newsworthy. In this blog, you will read how to make the news with them.
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22-04-2020
How to Launch a Comparison Website or Platform
From veterinarians to real estate agents: comparison websites and platforms have become available for many services. In this article, you'll learn how to launch such a business through PR.
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15-04-2020
How to Maximize the Impact of Your Earned Publicity
You’ve achieved publicity in relevant media. That's great news. But what's next? These three tips will set you on the right path.
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08-04-2020
Don't be a RUMAG: How PR Works in Times of Corona
The news has been dominated by the coronavirus for weeks. How do you stay relevant as a brand during this crisis?
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04-02-2020
Nine Examples of Successful Press Releases
You want to get started with PR and are looking for inspiration to write a press release. Therefore, in this blog, you will find nine examples of successful press releases.
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22-01-2020
Everything Becomes Political, So PR is Needed
Whether it's about Black Pete, flight shame, or diversity: many issues become a political topic. That's why it's more important than ever to make your voice heard. Good PR can help you with this.
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Media Database
All relevant journalists from newspapers, radio, TV and online media
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