Articles
16-02-2023
Mastering Niche Market PR: Crafting Impactful Press Releases for Startups
Discover how to use Niche Market PR and Targeted Press Releases to captivate and engage your audience
read more12-02-2023
Elevating Digital Press Releases with Interactive Content
This guide explores how young professionals can craft Engaging Press Releases that resonate with their audiences
read more13-12-2021
What is PR? And how does PR work?
PR – public relations – is one of the most powerful tools that businesses and organizations have to stand out. It's free and credible. This is PR.
read more03-12-2020
Make Your Press Release Relevant for More Media Outlets
You’ve written a press release and want to offer it to even more media outlets. But how do you go about it? In this blog, you’ll find practical tips.
read more02-12-2020
These Are All the Benefits of PR
PR is becoming increasingly effective, claiming expert status pays off, and a strong reputation is now more necessary than ever. These are all the benefits of PR.
read more07-10-2020
Four Examples of Inspiring Content
Informative content isn't the only type that scores. In this blog, you'll read how to make the news with inspiring content. These four examples of inspiring content will get you started.
read more16-09-2020
Embargoes and Exclusive News: How Does It Work?
Two tricks in pitching news: offering a message under embargo or pitching it exclusively somewhere. These tricks make sense. Read more about them here.
read more09-09-2020
PR has never been more opportune than it is now
There are two developments that make PR more promising than ever before. Discover why PR is becoming an increasingly popular part of the marketing mix.
read more12-08-2020
Thought leadership: Words and Deeds
The trade journal Communication has published a book on Thought Leadership. What can we learn from thought leadership experts? It's a matter of words and deeds.
read more05-08-2020
Six Experts on the Value of PR
From PR agencies to authors of marketing books: many experts have shared their thoughts on the value of PR.
read more29-07-2020
Spokespersonship: The Five Most Common Mistakes During an Interview
A lot can go wrong during an interview. I'm not telling you this to scare you, but to make sure you prepare for the worst that can happen. Don't fall into these pitfalls.
read more15-07-2020
Why Practical Content is 'Contagious'
In the book Contagious, Jonah Berger explains why certain brands and ideas become well-known and others don't. Discover why practical content can be newsworthy.
read more08-07-2020
About the Spokesperson
There are companies that ponder over who should be their voice. Whether it's possible or advisable to have multiple people represent them in the media. This article explains the ins and outs of this.
read more06-07-2020
Thanks to Sustained PR, Tentoo Was Invited by Nieuwsuur
Tentoo's PR strategy had an almost laser-like focus. The lesson: be a big fish in a small pond.
read more01-07-2020
Speak Out About the Future of Your Industry
It pays to formulate a vision about your industry. By speaking out about the future of the sector, you position yourself as a thought leader and create newsworthiness.
read more24-06-2020
PR Contributes to the Digital Power of Companies
As a company, you are in the relationship economy. In this new reality, building and maintaining a relationship with fans and customers is of utmost importance.
read more24-06-2020
How to Conduct Research Within a Specific Target Group
Looking for content relevant to a business trade journal? Consider research within a specific target group to create newsworthiness for trade journals.
read more23-06-2020
Should every brand engage in the BLM discussion?
An increasing number of consumers expect companies to engage in socially responsible entrepreneurship. Should brands make their voices heard in the Black Lives Matter discussion?
read more17-06-2020
Nine Examples of Successful Press Releases
You want to get started with PR. But you're looking for inspiration to write a press release. That's why in this blog, you'll find nine examples of successful press releases.
read more14-06-2020
HoneyDew puts museum webshop in the spotlight with clever PR campaign
HoneyDew launches museum webshop with a clever PR campaign using Presscloud's PR software, achieving free publicity for the Dutch Museum Gift Shop
read more10-06-2020
How to Create a Press List
You want to reach the media to claim a thought leadership position. For that purpose, a good press list is indispensable. These three tips will help you with that.
read moreAll the tools you need to get into the media.
Presscloud AI Generator™
Need a topic? Outsource your press release? Write it in a jiffy.
Presscloud AI Press Lists™
Smart press lists & recommendations based on your press release
Newsroom
A page where the press can find all information about your company.
Media Database
All relevant journalists from newspapers, radio, TV and online media
PR CRM
Import and manage your own contacts and filter for relevance
Media Monitoring
Know which media your press releases are published in
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