Articles
16-02-2023
Mastering Niche Market PR: Crafting Impactful Press Releases for Startups
Discover how to use Niche Market PR and Targeted Press Releases to captivate and engage your audience
read more12-02-2023
Elevating Digital Press Releases with Interactive Content
This guide explores how young professionals can craft Engaging Press Releases that resonate with their audiences
read more07-10-2020
Four Examples of Inspiring Content
Informative content isn't the only type that scores. In this blog, you'll read how to make the news with inspiring content. These four examples of inspiring content will get you started.
read more12-08-2020
Thought leadership: Words and Deeds
The trade journal Communication has published a book on Thought Leadership. What can we learn from thought leadership experts? It's a matter of words and deeds.
read more05-08-2020
Six Experts on the Value of PR
From PR agencies to authors of marketing books: many experts have shared their thoughts on the value of PR.
read more15-07-2020
Why Practical Content is 'Contagious'
In the book Contagious, Jonah Berger explains why certain brands and ideas become well-known and others don't. Discover why practical content can be newsworthy.
read more06-07-2020
Thanks to Sustained PR, Tentoo Was Invited by Nieuwsuur
Tentoo's PR strategy had an almost laser-like focus. The lesson: be a big fish in a small pond.
read more01-07-2020
Speak Out About the Future of Your Industry
It pays to formulate a vision about your industry. By speaking out about the future of the sector, you position yourself as a thought leader and create newsworthiness.
read more24-06-2020
PR Contributes to the Digital Power of Companies
As a company, you are in the relationship economy. In this new reality, building and maintaining a relationship with fans and customers is of utmost importance.
read more23-06-2020
Should every brand engage in the BLM discussion?
An increasing number of consumers expect companies to engage in socially responsible entrepreneurship. Should brands make their voices heard in the Black Lives Matter discussion?
read more14-06-2020
HoneyDew puts museum webshop in the spotlight with clever PR campaign
HoneyDew launches museum webshop with a clever PR campaign using Presscloud's PR software, achieving free publicity for the Dutch Museum Gift Shop
read more03-06-2020
Three Tips from a PR Guru
If this blog is a cookbook for free publicity, allow me to share a few secret recipes from some top chefs.
read more01-06-2020
Telegraaf, Hart van Nederland, BNR, Sprout, and more: Media Devoured the Story of EventInsight
In this article, Bas Krijsman, founder of EventInsight, discusses how the company scored attention in the national press thanks to Presscloud
read more10-05-2020
Case Study: How Barqo Leverages PR During the COVID-19 Crisis
With handy PR tools from Presscloud, interviewed the same day on RTL EditieNL
read more06-05-2020
How Observations and Opinions Become Newsworthy
Some insights, observations, or opinions are newsworthy. In this blog, you will read how to make the news with them.
read more22-04-2020
How to Launch a Comparison Website or Platform
From veterinarians to real estate agents: comparison websites and platforms have become available for many services. In this article, you'll learn how to launch such a business through PR.
read more08-04-2020
Don't be a RUMAG: How PR Works in Times of Corona
The news has been dominated by the coronavirus for weeks. How do you stay relevant as a brand during this crisis?
read more12-02-2020
Discover the PR Strategy of Shypple, the Startup of the Year
Shypple has been declared 'Startup of the Year' by Sprout. How did the Rotterdam startup accomplish that? Discover their PR strategy.
read more22-01-2020
Everything Becomes Political, So PR is Needed
Whether it's about Black Pete, flight shame, or diversity: many issues become a political topic. That's why it's more important than ever to make your voice heard. Good PR can help you with this.
read more06-01-2020
Thought Leadership Content Makes Businesses Stand Out
Do you want to stand out in a market with large, international competitors? Then use thought leadership content. This Dutch scale-up shows how it's done.
read more19-12-2019
Reasons Why Companies Want to Become Thought Leaders
Word-of-mouth advertising is still a fantastic form of promotion. This is particularly true for B2B companies. Discover why you too want to make your company a thought leader.
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