Niche · Regional · Netherlands

Regional journalists in the Netherlands:
810+ contacts at 120+ outlets

The Netherlands counts 810+ active regional journalists at 120+ media outlets, from the regional newspapers of DPG and Mediahuis to the thirteen regional broadcasters and local news platforms. You reach them most effectively with a pitch that has clear local relevance: a place, a face and a story from their region.

Presscloud tracks 810+ journalists at regional and local media in the Netherlands, spread across 120+ titles from regional newspapers such as De Gelderlander, Tubantia and De Limburger to the regional broadcasters and local news platforms. This page gives you an overview of the regional media landscape, which topics get picked up and when, and how to approach these journalists effectively.

Updated weekly · Last: 12 July 2026 · Reading time: 7 min
Regionaal-focus score · top 10
0–100

Ranked on relevance, not volume. Niche titles score higher than broad mainstream media.

RTV Utrecht
100
Oost
95
Brabants Dagblad - Algemeen
91
RTV Drenthe
89
TV West Nieuws (Omroep West)
89
L1 Nieuws
88
Haarlem 105
87
VRT
87
PropertyNL
87
indebuurt
87
+ 92 outlets with a lower focus score · View all 102 →
810+
journalists in this niche
120+
media outlets active
6.040+
publications tracked in 2026

The Dutch regional media landscape in 2026

The regional media landscape has three layers. The regional newspapers of DPG Media (De Gelderlander, Tubantia, BN DeStem, Eindhovens Dagblad and the AD city editions) and Mediahuis (De Limburger, Leeuwarder Courant, Dagblad van het Noorden, Noordhollands Dagblad) form the backbone, with their own desks per region and city.

In addition, thirteen regional broadcasters such as Omroep Brabant, RTV Noord and Omroep West carry daily news on radio, TV and online, and there is a fine-grained layer of door-to-door papers and local news platforms. Regional newsrooms have grown smaller, but their reach within their own region remains large, and for a lot of news the regional paper is still the first source national media draw from.

Which topics Dutch regional journalists pick up

The most covered themes in 2026 are housing and the liveability of cities and villages, the regional economy and employment, municipal politics, events and culture in the region, and human interest: the people behind the news. For PR there is one golden rule: local relevance. An opening, expansion, anniversary or remarkable resident from the coverage area gets a serious look; a national press release without a regional hook almost never does.

How to approach regional journalists in the Netherlands effectively

Three rules work consistently.

01
Make it local
Name the place in your headline and first sentence, and tie the news to the region: jobs, residents, a recognisable location.
02
Give the news a face
Regional stories revolve around people. Provide a local entrepreneur, maker or resident who is available for an interview and photo.
03
Don't forget the broadcaster
Regional broadcasters need items with sound and visuals every day. A location where something can be seen or experienced raises your chances considerably.
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FAQ

Frequently asked questions about regional PR in the Netherlands

Answers to the most frequently asked questions. Missing something? Contact us.

The Netherlands has regional newspapers from DPG Media and Mediahuis (such as De Gelderlander, Tubantia, De Limburger and Dagblad van het Noorden), thirteen regional broadcasters (such as Omroep Brabant and RTV Noord) and a broad layer of door-to-door papers and local news sites. Presscloud tracks 810+ active regional journalists in total.
The most effective approach combines three elements: clear local relevance in the headline and first sentence, a local protagonist available for an interview and photo, and the right desk per region. Pitch by email to the city or regional desk, not the general tip line, unless it is breaking news.
Yes, provided you make the news regional. A branch, partnership, employee or customer from the region gives a national story a local hook. Regional publications are also regularly picked up by national media, so they are often the start of a larger media wave.
Regional newspapers have room for background and entrepreneur stories and mainly work with text and photos. Regional broadcasters make radio and TV items and therefore need visuals, sound and a location. For the same news, it pays to offer each their own angle.
For dailies and broadcasters, a few days to a week is common; for door-to-door papers at least one to two weeks because of their publication rhythm. For events, invite the newsroom well in advance and offer a photo moment.
Openings and expansions of businesses, jobs news, construction projects, events, anniversaries and remarkable residents score consistently. The common thread: the story demonstrably takes place in the coverage area and touches the reader's daily life.
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