Online Media

SmartBrief

corp.smartbrief.com

Online Media

SmartBrief is an online media outlet in the United States. Its tracked newsroom includes desks such as HR and Career, Sustainability, Interior & Home Decorating, and Education.

PR target profile

Reach SmartBrief with the right story.

SmartBrief is a online media with 7 journalists in the Presscloud database. The newsroom mainly covers HR and Career, Sustainability, Interior & Home Decorating, Education. Your best shot is a personal pitch that builds on what a journalist recently published.

SmartBrief is worth pitching when your news fits a professional online outlet with desks in HR and Career, Sustainability, Interior & Home Decorating, or Education in the United States. It can be a useful target if your press release is closely tied to one of those areas and you can present the story clearly for a desk specific audience.

Presscloud tracks 7 journalists at SmartBrief, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.

Outlet at a glance

journalists tracked

Company details

Founded 1999

Headquarters New York, NY

Employees 201-500 employees

Editorial structure

7 journalists, spread across the various editorial teams

The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.

View individual journalists →

HR and Career

journalists

Sustainability

journalists

Interior & Home Decorating

journalists

Education

journalists

What SmartBrief covers

SmartBrief covers known areas through desks including HR and Career, Sustainability, Interior & Home Decorating, and Education. Based on the available profile data, your outreach should match one of these desks and suit an online media format.

Beats the editorial team relies on

What is a beat? Read the glossary explainer

Business

Lifestyle/Consumer

Education

Business interior media

Lifestyle

How to pitch successfully to SmartBrief

Pitch SmartBrief with a clear angle that fits one of its known desks: HR and Career, Sustainability, Interior & Home Decorating, or Education. Keep your press release focused on one topic, explain why it belongs with that desk, and make the relevance obvious from the subject line and opening lines. If your story sits between categories, choose the strongest fit instead of sending a broad generic pitch.

What is a pitch? Read the glossary explainer

Pitch checklist

✓ Match your story to one named desk

✓ Lead with the clearest news angle

✓ Explain why SmartBrief is a fit

✓ Keep the pitch focused on one topic

✓ Use plain, direct language

✓ Tailor your press list before sending

Reach the journalists of SmartBrief with Presscloud

Build your press list, write your press release, and send it in five minutes.

Start your free trial →

14 days free · no credit card

FAQ

Frequently asked questions about SmartBrief

Answers to the most common questions. Missing something? Contact us.

Send a targeted pitch that matches a known SmartBrief desk and makes the relevance clear right away. Presscloud helps you build a focused press list and send a personal pitch to the most relevant contacts.

SmartBrief has tracked coverage through HR and Career, Sustainability, Interior & Home Decorating, and Education. Your story should fit one of those areas to be a credible pitch.

You should pitch the contact connected to the desk that best matches your story. Presscloud helps you find the right outlet contacts and organize outreach around a tailored press list.

SmartBrief can be relevant for stories that align with its tracked beats, which include Business, Lifestyle/Consumer, Education, Business interior media, and Lifestyle. The strongest pitches are the ones that also map cleanly to a named desk.

SmartBrief appears to be a specialized online outlet with a multi desk newsroom in the United States. For pitching purposes, desk fit and a clear angle matter more than size alone.