The Dutch media landscape

6.200+ media outlets in the Netherlands. These are the biggest.

From major news brands to niche trade publications: Presscloud tracks the editorial teams, journalists, and publications of Dutch media. Search recent publications by topic, or see who writes for each outlet and how to reach the newsroom.

AI search through recent publications of Dutch media.

6.200+
media outlets tracked
10.100+
journalists in our database
9.000+
articles in the past month
Journalists by topic

Find journalists in the Netherlands by topic

Choose a topic to see which journalists, newsrooms, and media outlets demonstrably publish about it.

The biggest media

The 10 biggest media outlets in the Netherlands

Ranked by how many journalists we track at each outlet. Click an outlet for its editorial teams, beats, and recent publications.

1
AD Algemeen Dagblad AD Algemeen Dagblad
565 journalists tracked
2
Thomson Reuters Thomson Reuters
459 journalists tracked
3
DPG Media DPG Media
429 journalists tracked
4
De Volkskrant De Volkskrant
246 journalists tracked
5
BN/DeStem BN/DeStem
224 journalists tracked
6
NOS NOS
209 journalists tracked
7
Trouw Trouw
191 journalists tracked
8
BNNVARA BNNVARA
187 journalists tracked
9
NRC Handelsblad NRC Handelsblad
184 journalists tracked
10
De Morgen De Morgen
180 journalists tracked

The Dutch media landscape in brief

The Netherlands has 6.200+ media outlets tracked by Presscloud, from major news sites to regional titles, trade publications, and specialist blogs. They publish on a wide range of topics, covered by journalists with distinct beats.

For PR that means there is almost always an editorial team writing about your topic. The art is finding the right one. That is why we map per outlet which desks exist, which journalists cover them, and what was recently published.

The biggest media by type

Each medium type asks for its own approach: a daily newspaper works differently from a trade publication or a radio newsroom. Below you see the biggest titles Presscloud tracks per type.

Newspaper

AD Algemeen Dagblad
AD Algemeen Dagblad
565 journalists tracked
DPG Media
DPG Media
429 journalists tracked
De Volkskrant
De Volkskrant
246 journalists tracked
Trouw
Trouw
191 journalists tracked

Online Media

Thomson Reuters
Thomson Reuters
459 journalists tracked
BN/DeStem
BN/DeStem
224 journalists tracked
De Morgen
De Morgen
180 journalists tracked
VRT
VRT
164 journalists tracked

Magazines

DPG Media
DPG Media
429 journalists tracked
De Morgen
De Morgen
180 journalists tracked
Vice
Vice
97 journalists tracked
Avrotros
Avrotros
94 journalists tracked

Television Network

NOS
NOS
209 journalists tracked
BNNVARA
BNNVARA
187 journalists tracked
Kro-ncrv
Kro-ncrv
168 journalists tracked
VRT
VRT
164 journalists tracked

Radio Program

BNNVARA
BNNVARA
187 journalists tracked
Kro-ncrv
Kro-ncrv
168 journalists tracked
VRT
VRT
164 journalists tracked
BNR Nieuwsradio
BNR Nieuwsradio
76 journalists tracked

Blog

Cobouw
Cobouw
17 journalists tracked
NS Dagje Uit
NS Dagje Uit
16 journalists tracked
Marketingfacts.nl
Marketingfacts.nl
13 journalists tracked
Vastgoedmarkt
Vastgoedmarkt
10 journalists tracked

How to get featured in these media

Getting media coverage starts with a story that has news value. After that, it is about the right journalist at the right moment.

01
Pick the right outlet
Match your story with media that demonstrably write about your topic. Use the search at the top to check.
02
Find the right journalist
Pitch the journalist who covers your theme personally, not the general newsroom address.
03
Pitch with news value
Start with the core in two sentences, explain why it matters now, and include sources and visuals.
Reach the right newsroom with Presscloud
Build your press list, write your press release, and send it in five minutes.
Start your free trial →
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FAQ

Frequently asked questions about media in the Netherlands

Answers to the most common questions. Missing something? Contact us.

Presscloud tracks 6.200+ Dutch media outlets: national and regional newspapers, news sites, trade publications, radio, and television. This number keeps growing as we add new sources.
Measured by reach, the national dailies and major news sites are the biggest. The current ranking at the top of this page is calculated from the estimated reach per outlet.
You enter a topic, for example "AI innovation". We search recent publications of Dutch media by meaning, not just literal words, and show which outlets and editorial teams cover it.
Pick the media that fit your story, find the right editorial team, and pitch personally. On each outlet's page you see which desks exist, how many journalists cover them, and what to watch out for in your pitch.
Reaching out to journalists is free: you earn coverage with a strong story, not with budget. With Presscloud you build your press list, write your press release, and send it straight to the right journalists. You can try it free for 14 days, no credit card needed.
Start now

Get your story into Dutch media

With Presscloud, reach the right journalist with the right story in five minutes.

79,894 journalists in our database · 52,752 publications achieved by customers