RTBF
Radio Program · Television Network
RTBF
www.rtbf.be ·Brussels
Radio Program

RTBF is the public broadcasting organization serving the French-speaking community of Belgium, offering a diverse range of television channels and radio stations focused on audiovisual content, information, and public sector programming. With a significant audience presence and over 1,000 employees, it operates multiple TV channels including La Une, La Deux, La Trois, and Arte Belgique, along with various radio outlets. Based in Brussels, RTBF targets French-speaking Belgians with comprehensive media production and distribution as a government agency.

PR target profile

Reach RTBF with the right story.

RTBF is a radio program with 348 journalists in the Presscloud database. The newsroom mainly covers Music, Culture & events, Politics and government, Sport. Your best shot is a personal pitch that builds on what a journalist recently published.

RTBF is a leading Belgian media outlet. Below you can read what the editorial team covers and how your news can be featured.

Presscloud tracks 348 journalists at RTBF, spread across its various editorial teams. This page summarizes what the medium covers, which stories have potential, and how to effectively approach the editorial team.

Search traffic origin
Where the search traffic comes from
51%
Belgium
Belgium 51%
France 39%
Other 10%

Estimated share of organic search traffic by country.

Outlet at a glance
348
journalists tracked
953.7K
estimated website visitors per month
Company details
Founded 1930
Headquarters Bruxelles, Belgium
Employees 1,001-5,000 employees
Past 30 days
256
articles tracked by Presscloud
Fresh off the press

Recently published in RTBF

A snapshot of what RTBF recently published.

Sur les pas de Vincent Van Gogh dans le Borinage - RTBF Actus
RTBF RTBF Article
“Sur les pas de Vincent Van Gogh dans le Borinage - RTBF Actus”
1 year ago
'J'ai passé la soirée avec Eminem, Bruno Mars, Miley Cyrus...' : les déclarations d'Aurel Zola sur l'une de ses meilleures soirées hollywoodiennes - RTBF Actus
RTBF RTBF Article
“'J'ai passé la soirée avec Eminem, Bruno Mars, Miley Cyrus...' : les déclarations d'Aurel Zola sur l'une de ses meilleures soirées hollywoodiennes - RTBF Actus”
1 year ago
David Guetta tête d’affiche aux Ardentes : 'Une vraie chance' pour les organisateurs du festival - RTBF Actus
RTBF RTBF Article
“David Guetta tête d’affiche aux Ardentes : 'Une vraie chance' pour les organisateurs du festival - RTBF Actus”
1 year ago
Le nouveau joystick de Xbox pour les personnes porteuses de handicap est enfin disponible - RTBF Actus
RTBF RTBF Article
“Le nouveau joystick de Xbox pour les personnes porteuses de handicap est enfin disponible - RTBF Actus”
1 year ago
'Earth Hour' : des bâtiments plongés dans le noir pour penser à la nature - RTBF Actus
RTBF RTBF Article
“'Earth Hour' : des bâtiments plongés dans le noir pour penser à la nature - RTBF Actus”
1 year ago
'Welcome to Brussels' : après la purge de Trump, des chercheurs américains bienvenus à l’ULB - RTBF Actus
RTBF RTBF Article
“'Welcome to Brussels' : après la purge de Trump, des chercheurs américains bienvenus à l’ULB - RTBF Actus”
1 year ago
Editorial structure

348 journalists, spread across the various editorial teams

The biggest desks highlighted. Journalists can belong to multiple desks, so the tiles do not add up to the total.

View individual journalists →
Music
102
journalists
Culture & events
68
journalists
Politics and government
45
journalists
Sport
25
journalists
Fit & healthy
22
journalists
Industry
22
journalists
Marketing & Communication
19
journalists
Tech and ICT
19
journalists

What RTBF covers

RTBF reports on a wide range of social topics. Stories with news value, a unique angle, or strong substantiation have the best chance of being placed.

Beats the editorial team relies on

What is a beat? Read the glossary explainer

Culture
Personal health
Events
Music
Art
Politics and government

How to pitch successfully to RTBF

Email the specific journalist personally instead of the general editorial address. Start with clear news value, explain why this is relevant now, and provide sources for depth.

What is a pitch? Read the glossary explainer

Pitch checklist
✓ Personally addressed to journalist
✓ News value in the first two sentences
✓ Minimum 48-hour lead time
✓ Verifiable sources mentioned
✓ No marketing language
✓ Concrete follow-up suggestion
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FAQ

Frequently asked questions about RTBF

Answers to the most common questions. Missing something? Contact us.

Start with a story that has news value or a unique angle. Pitch directly to the right journalist and count on at least 48 hours of lead time. Bigger stories can take a few weeks.
The editorial team of RTBF writes about Music, Culture & events, Politics and government, Sport, among other topics. Stories with demonstrable news value within these themes have the best chance of placement.
The website of RTBF draws about 953.7K visitors per month.
A short, personal pitch with the core message in the first two sentences works better than a generic press release. Send your press release as a link or attachment, not as the main text of the email.
Check which editorial desk covers your topic and find the journalist who writes about it. The editorial breakdown above shows how many journalists Presscloud tracks per desk, so you can pitch the right person instead of emailing the general newsroom address.
Reaching out to journalists is free: you earn coverage with a strong story, not with budget. With Presscloud you build your press list, write your press release and send it straight to the right journalists. You can try it free for 14 days, no credit card needed.

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79,894 journalists in our database · 52,752 publications achieved by customers